What a Real Strategy Contains
What a Real Strategy Contains Ask ten leaders what strategy is and you’ll get ten answers, and ten very different artefacts labelled “strategy.” That matters, because how you define strategy determines what you do and what you end up with. Richard Rumelt and Roger Martin have each argued that much of what passes for strategy […]
Your External Strategy and Intelligence Function: What That Actually Means
Large companies solved this problem decades ago: they built strategy departments and competitive intelligence units, staffed them with specialists, and gave their leadership a standing capability for the decisions that matter. If you run a corporation, somebody’s job is to know your market, watch your competitors, frame your strategic options, and structure your biggest choices. […]